News

NEW Flyers On-The-Go Pack!

Are Liquorice Flyers Helping To Tackle The North-South Flavour Divide?  A 4-strong multi-flavour Flyers pack is being unveiled this May to increase trial of this iconic pocket-money hero, tapping f...

STOCKLEY’S EXTENDS ITS SWEET OFFER WITH STYLISH, 6 STRONG SUGAR-FREE RANGE

As a business taking significant strides to refresh both its brand identity and range within the UK’s bustling independent sweet and confectionery sector, it probably comes as little surprise to le...

DENMARK ESTABLISHES ITSELF AS A HOME-FROM-HOME FOR UK RETRO LIQUORICE HERO FLYERS

Liquorice in the UK has always enjoyed something of a polarizing reputation, loved and loathed in equal measure.  Yes, 24% of UK households are known to purchase liquorice on a monthly basis but a...

Liquorice Hero FLYERS launches new zingy Cherry flavour

Cult liquorice pioneer, Flyers is adding a bespoke, zingy Cherry to its existing stable of Sour and Fruity Flavoured liquorice sticks.   Born way back in 1946, this childhood classic is enjoying me...